Above all else, Cheyenne “Nearly Named Saturday” Knight is an example of passion, persistence, and forward motion. She grew up with big dreams (to be a NASCAR driver) in a small town (with no traffic lights), and while her dreams have evolved since then, her friends, family, and co-workers can all attest that nothing stops her, no matter the aim.
Cosmitto brought on Chey as an intern in January 2018, and once she graduated, we hired her full-time. The decision was less “Should we?” and more “How soon can she start?” True to her nature, she didn’t wait long to get started. She earned her degree in Nonfiction Writing from the University of Pittsburgh on a Thursday and started her career that Monday. This woman is a marathon runner, literally and figuratively.
Take a minute and get to know her better!
Q: Why did you want to work at Cosmitto?
A: I actually didn’t know I wanted to work at Cosmitto, or even with an agency, until I started interning at one last January. I realized just how much I enjoy the fast-paced nature of an agency and the opportunity to work with so many different clients. I got to pursue different interests all in just in one position, which made agency life a worthwhile pursuit straight out of undergrad.
Q: What are you most passionate about?
A: If I had to sum it up, I’d say I’m the most passionate about getting involved and having some kind of impact on my community. I used to believe I was a busybody or workaholic, but I think it comes down to just wanting to make a difference in some capacity while also being able to expand my knowledge and strengthen my skills.
Q: What is your favorite Twitter account to follow?
A: I’m more of an Instagram fan, but @dog_feelings is always a favorite.
Q: Well then… What is your favorite Instagram account?
A: Hands down, @gfett. She’s a goddess.
Q: What is the coolest place you’ve ever been?
A: When I was a freshman in college and having my quarter-life crisis, I spent a week in San Francisco alone. It was truly my first time being on my own in an unfamiliar place, and it was incredible to really take it all in. I explored a different neighborhood every day, drank entirely too much coffee, and learned to love enjoying a solo meal in public.
Q: What’s one thing you could eat every day?
Q: What are some of your favorite movies? Name a few.
A: Eternal Sunshine of the Spotless Mind, The Breakfast Club, and A Star is Born.
Q: What are some of your favorite books?
A: I went to school for nonfiction writing, which I think influenced my tendency to mostly read memoirs. My favorite book is Eat, Pray, Love by Elizabeth Gilbert, not so much for the writing itself (granted, it’s a great book) but because I read it for the first time on my flight to San Francisco and it really helped me work through that period of growth and feelings of “What the heck am I supposed to do with my life?” I also really enjoyed the Year of Yes by Shonda Rhimes.
Q: What’s one song you could listen to on endless repeat?
A: Lover Come Back by City and Colour, and I did listen to it on repeat for an entire summer (sorry to my friends who had to live through that). But seriously, who has a voice that perfect?
Q: Coffee, tea, or other?
A: Coffee, always.
Q: What’s the best social campaign you’ve seen recently?
A: I also work for an outdoor retail shop, so a lot of the content I see on social media is related to the outdoor industry. Cotopaxi has an ongoing #gearforgood campaign to promote the positive impact the company has (they use scrap material in their products, put 2% of their annual revenue toward mitigating poverty, and work with health and education-focused foundations in South America), and it’s a great way to not only share their company values, but it also help curate organic content and build a strong social media following and community.
Q: What’s your spirit animal?
A: According to my best friend, my spirit animal is a mountain goat. “They love hiking and they’ll head butt ya if you mess with them, but they’re also playful and adorable. There’s also a legend about goats discovering coffee.”
Q: Who do you hope to be in 5 years?
A: I hope to still be me, but maybe just a little more in shape and a little less stressed. I hope to be outside a little more and at a desk a little less. I hope to be more involved in my community (wherever that may be) and less involved in what everyone else is doing (the nature of working in digital marketing).
Q: What’s your favorite thing about Pittsburgh?
A: Pittsburgh is the first city I’ve ever lived in, and the first city I’ve ever truly loved. My favorite thing about it, though, is its proximity to so many great parks and green spaces in Western PA. Even though we’re in a city, it’s easy to escape, which is perfect for someone who grew up in a town with no traffic lights.
Q: Pierogies or Primantis?
A: Pierogies (thank the Polish in me for that).
Q: What’s the first thing you’d do if you won the lottery?
A: If we’re being realistic, I’d pay off my student loans.
Q: What is your biggest fear?
A: Not spending enough time in my life doing the things that fulfill me and give me a sense of purpose, and getting too caught up in the day-to-day to really embrace just how beautiful my life is.
Q: Let’s end on a fun one. What’s your deepest darkest secret?
A: In third grade, I ate a Choco Taco every day for a year.